Internet Sponsporships

I. Basic Packages - Cost per Thousand Model

Run-of-Site Banner Ads: Banner advertisements 468x60 pixels that will run in rotation with all other banner sponsors in each banner location throughout the site.
1. Academic Year (12 month)
2. Season (Fall, Winter, Spring)
3. Short Term

Front Page/Section Front Button Ads: A static graphic button 125x60 placed on the front or section front page. This does not rotate with other sponsor buttons and provides constant exposure to a sponsor.
1. With Hot Link: Link to external corporate site
2. With Splash Page Promotion: This can be coupled with a poll, a printable coupon, special sponsor information, or other promotion. (Additional fee)

Live Event Sponsorship: These events include exposure on all OCSN syndicate partners sites.
1. Exclusive Single Game:
2. Multi-Game Package:
3. Interstitial Multi-Game Package: Includes exclusive interstitial exposure during time-outs and halftime. (Interstitial ads provide a much higher click-thru rate for sponsors)

II. Features: Section-Branding

Here is your opportunity to "present" or have a section "powered by" your brand with a micro static button (size varies depending on site design):
1. Schedule pages
2. Statistics (Over 30% of Sports Web traffic is looking for stats and scores)
3. Player Biographies
4. Game Recaps/Box Scores
5. Coach's Biographies
6. Player-of-the-Week
7. Alumni-of-the-Week
8. Coach-of-the-Week
9. Individual Sport Section

III. Special Sponsorship Opportunities

We can tailor promotional packages to meet your specific marketing and promotional needs. You can become an integral part of the Miami Athletics web site or live event. Prices and special packages available upon request.

Trivia Contest Features: Run-of-Site banner ads would link audience to splash page where they can answer a trivia question and be entered for prize drawings. This produces demographic information for all registrants. Trivia questions, answers, and University or sponsor would provide prizes.
1. Weekly Prizes: Individual drawings each week
2. Grand Prize, Multiple Answers: One drawing for all winners who have answered a series of questions correctly.

Section Front "Pop-Up Window": Provides an "in your face" sponsor opportunity. A new browser window will pop open upon entering specified section of the site. Sponsor message can link to external home page or splash page. Cost will vary according to promotion.

Audio Sponsorship: Section fronts can trigger audio clip of fight song, a player or coach's comment, or other audio clip. Audio clips (10-15 seconds) to be provided by Miami University.

Video Clip Sponsorship: Provide video gallery to be presented by sponsor. Clips must be no longer than 30-60 seconds.

Virtual Post Cards: Create a location on the site for viewers to send a virtual post card to a friend via email. Graphics and/or picture are required and can be provided by Miami University.

Screen Saver: Create a downloadable screen saver for viewers that can include sponsor branding.

Chat Session: Internet chat sessions with coach's or other celebrity presented by sponsor. Session shall last 30-60 minutes.

For additional information contact:
Troy Hartmann
Director of Marketing & Corporate Relations
Miami University Athletics
(513) 529-1611
hartmatt@muohio.edu
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